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A corporate identity is broader than delivering a logo in several file formats. Consistent logo use, colour, typography and applications help internal and external teams produce more coherent communication materials.
What the current guides cover
The articles on corporate identity design and the power of a corporate design system introduce the role of identity. The article on key points in logo design provides an initial set of considerations for evaluating a logo.
Current scope of the archive
Colour systems, typography, usage guidelines and application sets are not yet covered by separate in-depth resources. To define an identity requirement and its required applications, contact Kumsal Agency.